Ads that bring leads. Systems that book them. One team.
Most ad agencies deliver a lead and call it done. FunnelXperts runs Meta and Google campaigns and builds the capture system behind them — every lead hits your GoHighLevel pipeline instantly, triggers an automated follow-up, and gets a response in under 5 minutes. The ads and the system. One team.
Most agencies stop
where the work starts.
The ad gets clicked. A lead form gets filled. Then what? Most agencies deliver a CSV, a spreadsheet, or a notification email — and the follow-up is your problem. By the time someone responds, the lead has already booked elsewhere.
What most agencies deliver
The campaign runs. The leads are your problem.
Campaign setup and management
Ad creative and copy
Reporting and analytics
Lead delivered to a spreadsheet or email — no pipeline, no context, no urgency
No automation on the lead — someone has to manually respond every single time
No CRM connection — leads scattered across email, DMs, and notification tools
You chase the lead manually — hours later, after the lead has already moved on
What FunnelXperts delivers
The campaign runs. The system books the job.
Campaign setup and management
Ad creative and copy
Reporting and analytics
Lead hits your GHL pipeline instantly — tagged by source, visible in your CRM in real time
Automated follow-up triggers in under 5 minutes — SMS, email, AI conversation. No manual step
Lead qualified, responded to, and booked — automatically, while you're focused on the job
Your team only sees sales-ready leads — unqualified prospects filtered out before they reach you
The business that responds first wins the job in 78% of cases. Most businesses respond in 47 hours. With FunnelXperts, the system responds in under 5 minutes — automatically, on every lead, 24 hours a day.
Campaigns built to capture.
Not just to click.
Every FunnelXperts ads engagement covers three layers: the campaign itself, the capture system behind it, and the automation that follows every lead. All three run together — managed by one team, connected through GoHighLevel.
Campaign Strategy & Setup
Audience research, campaign architecture, ad set structure, pixel setup and GHL connection from day one. Built for local service businesses with high-intent targeting — interest stacks, behavioural signals, and radius targeting for your service area.
Creative & Copy
Ad creative direction and copy written for conversion — not just clicks. Static, carousel, and video ad formats. A/B testing built into the campaign from launch — creative variants tested systematically, not changed on gut feel.
Lead Form & Landing Page Integration
Meta Lead Forms or custom landing pages connected directly to GHL. Every lead hits the pipeline the moment the form is submitted — zero delay, zero manual import, zero leads lost to a notification email.
Search Campaign Setup
Keyword research, match type strategy, negative keyword lists, ad copy written for high-intent service queries. Campaign structure built to capture buyer-intent traffic — people actively searching for your specific service in your area.
Local Service Ads (Google Guaranteed)
Google Guaranteed setup and management for local service businesses. The highest-intent leads in Google's ecosystem — pay per verified lead, not per click. Appears above paid search ads for local service queries. Disputes handled on your behalf.
Conversion Tracking & GHL Integration
Google Ads conversion events connected to GHL pipeline stages. Every click, form submission, and call tracked back to revenue — not just impressions and clicks. Real attribution: which keywords book jobs, not just which keywords get clicks.
GHL Pipeline Integration
Every ad source connected to a dedicated GHL pipeline stage. Meta leads, Google leads, LSA leads — all in one place, all tagged by source, all tracked to close. Full visibility from first click to closed job.
Automated Lead Follow-Up
The moment a lead hits GHL from any ad source — SMS, email, and AI follow-up triggers automatically. Sub-5-minute response. No manual step required. Runs 24/7 — your ads convert leads at 2am the same as 2pm.
Reporting & Optimisation
Monthly performance reports covering cost per lead, conversion rate, lead quality score, and pipeline revenue attributed to each campaign. Optimised every month based on what books jobs — not what looks good in a dashboard.
Ad clicked. Lead captured.
Follow-up sent. Under 5 minutes.
This is what separates a FunnelXperts campaign from every other agency. The moment someone clicks your ad and submits a form — the system takes over. No manual steps. No delays. No leads going cold overnight.
Ad Clicked
Prospect clicks your Meta or Google ad. Targeted by location, service, and intent signal.
Meta or GoogleLead Captured
Form submitted. Lead data — name, number, service, source — hits your GHL pipeline instantly.
Instant — zero delayAutomation Triggers
GHL workflow fires immediately. SMS in under 60 seconds. Email queued. AI conversation opens if enabled.
<60 secondsLead Qualified
Conversation AI or your team qualifies service, timeline, and location. Unqualified leads filtered out automatically.
Automated or assistedJob Booked
Qualified lead receives a booking link or is scheduled directly. Confirmation and reminder sequences handle the rest.
Fully automatedThis entire flow runs in under 5 minutes from ad click to first contact — whether it's 9am or 2am, weekday or weekend. The system doesn't clock off.
Every channel your
customers are already on.
Meta reaches buyers before they're actively searching. Google captures them at the exact moment they are. Used together, they cover the full spectrum of buyer intent — from awareness through to ready-to-book. Every format connected to GoHighLevel from campaign launch.
Meta Ads
Facebook & Instagram · Reach and retarget local buyers
Feed & Stories (Facebook & Instagram)
Static, carousel, and video ads across Facebook Feed, Instagram Feed, Stories, and Reels. Highest reach for local service audiences across both platforms.
Meta Lead Forms
Native in-app lead capture — prospect fills a pre-populated form without leaving Meta. Connected directly to GHL. Zero friction, zero page load.
Recommended for local serviceRetargeting & Lookalike Audiences
Website visitors, video viewers, past enquirers, and lookalike audiences built from your best existing customers. Keeps your brand in front of warm prospects.
Local Awareness & Radius Targeting
Campaigns targeted by precise radius around your service area. Reach the right postcode, suburb, or city — not a national audience who can't book you.
Catalogue & Dynamic Ads
Service-specific ads served dynamically based on prior website behaviour. Shows the right service to the right person based on what they already looked at.
Google Ads
Search, LSA, Display & Performance Max · Capture active buyers
Search Ads
Text ads served when someone searches your exact service. Highest buying intent in the Google ecosystem — these are people actively looking for what you offer right now.
Recommended starting pointLocal Service Ads (Google Guaranteed)
Appears above all paid search ads. Pay per verified lead, not per click. Google Guaranteed badge builds instant trust. Setup, verification, and management handled in full.
Highest ROI for local serviceCall Ads
Ad that dials your number directly from the search result — no click, no landing page, no friction. Best for businesses where a phone call is the first conversion event.
Display & Retargeting
Visual banner ads across Google's network. Used primarily for retargeting — keeping your business visible to people who visited your site but didn't enquire.
Performance Max
AI-optimised cross-channel Google campaigns — Search, Display, YouTube, Gmail, Maps. Used at scale once campaign signals are established from search and LSA data.
Not sure which platform fits your business? The free ads audit maps your current customer acquisition and recommends the right channel mix — so no budget is wasted testing the wrong platform first.
Get a free ads audit
Meta ads running.
Leads disappearing.
Ad budget was being spent. Lead forms were being filled. Then a notification email arrived — and the follow-up was manual. No CRM, no automation, no pipeline visibility. Every lead required someone to see the email and respond in time.
Women in Dentistry Dental Practice · Australia
Meta ads were running and generating leads — but every lead was delivered to a form notification email. No CRM, no automation, no pipeline. Leads required manual response. By the time someone saw the email and replied, the lead had often gone cold or booked elsewhere. Zero visibility into what the ad spend was actually producing.
Full Meta Ads management taken over and rebuilt. GoHighLevel migration completed and pipeline restructured for the patient enquiry journey. Meta Lead Forms connected directly to GHL — every lead hits the pipeline the instant the form is submitted. Automated follow-up sequence triggered within 60 seconds: SMS + email. Lead → consultation booked — fully automated, zero manual steps.
Any agency can run the ads.
Almost none build what
happens after the click.
The click is 5% of the problem. The other 95% is what happens when the lead lands — how fast they're contacted, how well they're qualified, how cleanly they're booked. FunnelXperts handles all of it.
Ads + automation.
One team. One system.
Every other approach requires coordination between your ad agency and your CRM consultant — two teams, two sets of logins, two sources of blame when leads fall through the gap. FunnelXperts runs the campaign and builds the capture system — so the ad creative is tested against landing page conversion, not in isolation, and every lead is tracked from first click to booked job.
Ads + automation — one team
No coordination required between your agency and your CRM consultant. The campaign and the capture system are managed by the same person who built both.
GHL-native — no import delay
Leads hit the pipeline instantly — not imported from a spreadsheet 24 hours later. Meta Lead Forms and Google Ads connected directly to GHL from campaign launch.
Campaign and capture optimised together
Ad creative is tested against landing page conversion rate — not in isolation. When a creative change lifts clicks but tanks conversions, we see it and fix it immediately.
Full pipeline visibility
Every ad dollar attributed to pipeline stage — not just clicks and impressions. Know which keywords and creatives book jobs, not just which ones get traffic.
Questions before
you commit
ad budget.
Platform, integration, timelines, and expectations — the most common questions answered directly.
The free ads audit reviews your existing campaigns, follow-up process, and CRM — and tells you exactly what's leaking.
Get a free ads auditGoHighLevel Facebook Ads integration is the process of connecting your Meta (Facebook and Instagram) ad campaigns directly to your GoHighLevel CRM pipeline. When a lead fills in a Meta Lead Form or landing page, their details are sent to GHL instantly — triggering automated follow-up, pipeline stage assignment, and lead tagging by source. This replaces the manual process of exporting leads from Meta Ads Manager and importing them into a CRM. FunnelXperts sets up and maintains this integration as part of every ads engagement. See the full integration flow →
Meta ads connect to GoHighLevel through GHL's native Facebook Lead Ads integration or via webhook. When a prospect submits a Meta Lead Form, the lead data — name, phone number, email, and service interest — is sent to a designated GHL pipeline stage in real time. GHL then triggers a workflow: SMS sent within 60 seconds, email follow-up queued, and Conversation AI opens the chat if enabled. The entire process from form submission to first automated contact typically happens in under 5 minutes. No manual import. No spreadsheet. See the full step-by-step flow →
Meta Ads (Facebook and Instagram) reach people based on who they are — their demographics, interests, behaviours, and location. They work best for building awareness and reaching buyers before they're actively searching. Google Ads reach people based on what they're doing — specifically, what they're searching for right now. They capture buyers at the moment of intent. For local service businesses, Meta Ads typically generate higher volume at lower cost per lead, while Google Ads (especially Local Service Ads) generate higher-intent leads that are closer to booking. Most businesses benefit from running both — Meta for volume, Google for intent. Get a recommendation for your specific situation →
Google Local Service Ads (LSA) are pay-per-lead ads that appear above all other search results — including standard Google Ads — for local service queries. Businesses with LSA receive a "Google Guaranteed" badge after passing a background and licence verification, which significantly increases trust and click-through rates. Unlike standard Google Ads (where you pay per click regardless of outcome), LSAs charge only for verified leads — calls or messages from genuine prospects in your area. FunnelXperts handles LSA setup, verification, and ongoing management, including connecting LSA leads to your GoHighLevel pipeline. See our Google Ads management service →
With a properly configured GoHighLevel integration, a Meta ad lead can receive an automated SMS follow-up within 60 seconds of submitting the form. The full sequence — SMS, email, and AI conversation if enabled — is typically initiated within 5 minutes. This happens automatically, 24 hours a day, 7 days a week, regardless of whether your team is available. The industry average follow-up time is 47 hours. The businesses that respond in under 5 minutes win the job in the majority of cases where multiple providers are being considered. See our automation service →
The GHL integration is what separates FunnelXperts from a standard ads agency — so yes, GoHighLevel is required to get the full benefit of this service. If you're not yet on GHL, we can set up and migrate your CRM as part of the onboarding process. If you're on another CRM and not ready to migrate, the campaign management itself can still be handled, but the automated follow-up layer — the part that responds to every lead in under 5 minutes — requires GHL. The free ads audit will tell you exactly which setup makes the most sense for your situation. See our migration service →
The ads bring them in.
The system books them.
Full Meta and Google campaign management — connected to GoHighLevel from launch. Every lead followed up in under 5 minutes. Free ads audit, no commitment.